VSC Press Coverage
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PR should prosper from wave of M&A deals in Silicon Valley
PR Week, July 14, 2011
One of the largest and most rapid phases of M&As in tech sector history is taking place in Silicon Valley with new announcements every week. As this trend continues, PR's role rides the growing crest of importance as corporates and start-ups increasingly realize the crucial need for communications support.
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How RIM Can Bring the Sexy Back to BlackBerry: A Five-Point Marketing Plan
Tech Crunch, June 28, 2010
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How RIM Can Bring the Sexy Back to BlackBerry: A Five-Point Marketing Plan
Tech Crunch, June 28, 2010
Another profitable quarter and another hit to RIM's stock price. People are buying Blackberries, but investors are not buying RIM. Why? Short answer. No buzz. Despite continuing to reign supreme as America's smartphone of choice, RIM's Blackberry devices are not creating enough excitement in the market. Sure, RIM saw 20 percent profit growth in the first quarter of 2010, but they've also watched their market share dwindle as rivals Apple and Android grow. If there was ever a time for a change, it's now.
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South Asian Zee TV targets US in new effort
PR Week, March 23, 2009
SAN FRANCISCO: Zee TV USA has enlisted EthnikPR to expand its outreach in North America. The firm was selected after a competitive search.
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Q&A with the Valley's Mr PR, Vijay S. Chattha
Mobile Industry Review, February 26, 2009
Vijay Chattha is the man. When you're talking public relations and strategic marketing in Silicon Valley, the amount of people who actually make things happen can be measured on the fingers of one hand.
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San Francisco Examiner, December 23, 2008
VSC Consulting, one of top U.S. boutique public relations firms in digital media and marketing, is expanding its footprint and client reach to India, adding to its global presence in San Francisco, New York City and London. The company has built an award-winning practice in North America and Europe, and is known for connecting clients with key players and influencers across Silicon Valley, Hollywood, Wall Street, High Street and now Marine Drive.
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Mark S. Piazza Expands Role at MediaCom; Jon Vlassopulos Joins Moderati as CEO
Advertising Age, November 25, 2008
Jon Vlassopulos joined Moderati Inc. as chief executive officer. In addition to his new role as CEO, he will assume the title of general manager for Bellrock Media in North America.
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BLACKMAHAL: BRINGING PEOPLE TOGETHER THROUGH MUSIC (AND TECH INDUSTRY CONNECTIONS)
Silicon Valley Rocks!, November 24, 2008
Tech Industry Affiliations: Vijay Chattha is Chief Talker of VSC Consulting, a PR boutique focused on mobile and Web 2.0 clients ranging from start-ups to blue-chip players.
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MOBILE INDUSTRY STILL ATTRACTING INVESTMENT
Mobile Marketing Profits, November 10, 2008
According to the 2008 third quarter The Silicon Valley Venture Capitalist Confidence Index report the mobile industry is attracting investment despite the current economy.The report quotes Chris Rust of US Venture Partners indicating that areas such as... mobile internet, internet advertising, massive multi-player online games, virtual worlds... are continuing to launch new VC-backed companies at a healthy pace.
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Jump Games selects VSC, Ethnik for awareness push
PRWeek, October 10, 2008
Jump Games, a division of Reliance Big Entertainment Company, selected VSC Consulting and its sister agency, Ethnik PR, to build its brand awareness in the US.
The combined contracts are worth more than six figures, according to a source close to the deal. Jump Games selected the two agencies following a competitive review, said Amit Khanduja, EVP of global operations for Jump Games.