MochiMedia Press Coverage
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San Francisco-Based Mochi Media Raises $10 Million in Second Round
Silicon Valley Wire, June 19, 2008
Mochi Media, the San Francisco-based developer of an online games advertising network, said on Thursday that it has raised $10 million in its second round of funding, led by Shasta Ventures.
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Google hopes Apps will help against Microsoft
SFGate.com, March 30, 2008
Ada Chen, product marketing manager at Mochi Media, an online advertising startup in San Francisco, said her company is generally happy with Google's premium products. It's "great to have so much of what you need available from any Web browser," she said, but she gave the package demerits for being slow, for crashing more often than Microsoft Office and for being inaccessible when there is no Internet connection, such as on an airplane.
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Industry Buzz & Snippets: 3/13/08
Marketing Vox, March 13, 2008
In a premier round of financing, Mochi, which provides ads for Flash games, raised $4 million.
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Mochi Ads Gets $4 Million, Because Games Are Fun
Moraaz, March 13, 2008
Games are fun, and they only get better with increased accessibility. And by that I mean that games have taken on a second surge in the online and mobile arena, thanks to improved technology and a revival in the casual game sector. Another contributor to this gaming trend is the ability for self-publishing developers to promote their creations, earn revenue across integrated platforms on Facebook, Kongregate, and even mobile networks, while also getting an opportunity to earn revenue as well.
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Mochi Media Takes $4 Million Series A
Olaf Egner, March 13, 2008
San Francisco based Mochi Media has taken $4 million Series A in a round led by Accel Partners.
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Mochi Ads Gets $4 Million, Because Games Are Fun
Mashable, March 12, 2008
Games are fun, and they only get better with increased accessibility. And by that I mean that games have taken on a second surge in the online and mobile arena, thanks to improved technology and a revival in the casual game sector. Another contributor to this gaming trend is the ability for self-publishing developers to promote their creations, earn revenue across integrated platforms on Facebook, Kongregate, and even mobile networks, while also getting an opportunity to earn revenue as well.
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Mochi Media Gets $4 Million First Round For Game Developer Tools
Paid Content.org, March 12, 2008
SF-based Mochi Media, a firm that offers tools for flash game developers, has raised a $4 million first round from Accel Partners, according to VentureWire (via PE Hub). The company offers a number of services, including MochiAds, an advergaming network, MochiBot, for traffic analysis and MochiKit, for rapid development. It also offers a community site for developers. Co-founder Jameson Hsu was previously at interactive design firm WDDG.
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Former Bolt.com Owner Gets Into Games
GigaOM, February 26, 2008
Jay Gould, a former owner of pioneering social network and video-sharing site Bolt.com, has launched Gamers Media, an ad network for casual game sites. It is one of several other startups, such as NeoEdge and Mochi Media, which launched last year, seeking to monetize the hugely popular casual games market.
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Former Bolt.com Owner Launches Casual Gaming Ad Network, Gamers Media
Tech Crunch, February 26, 2008
Jay Gould, the former owner of a social network and video site called Bolt.com that was started in the nineties but shut down this past fall following bankruptcy at the hands of a Universal Music Group lawsuit, has launched a new advertising network for casual gaming sites called Gamers Media.
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Library House, February 22, 2008
Audience measurement is a critical component of the advertising ecosystem. Advertisers want to know who they are reaching when they buy advertisements, regardless of the medium. Those selling advertising space or time do not always themselves know how many users are listening or viewing. In broadcast media, such as radio and terrestrial television, the broadcaster has no way of knowing how many people are tuning into a signal once it is beamed out.