Best of all, it lets users explore the ad without leaving the app they're in. But other ad networks, like Greystripe, which Monday announced a new partnership with Adobe, already provide similar in-app rich-media ad options.
MediaPost - June 7, 2010
Greystripe's innovative iFlash technology delivers Flash-authored ads as HTML5 into iPhone Applications, creating a favorable alternative to the limited nature of iAds.
Mobile Marketing Watch - May 12, 2010
Greystripe is an instructive example in the mobile advertising business because it's a medium-sized competitor with a unique technical advantage: it can run Adobe (ADBE) Flash ads on the iPod, iPhone and iPad, which don't natively support Flash. Flash is the industry standard for animated Web ads, but suffers a lack of support on Apple devices, and on pretty much all smartphones as well.
BNET - May 10, 2010
"For Greystripe - the future holds endless possibility."
Digital Media Buzz - January 12, 2010
http://www.greystripe.com
VSC Consulting Vijay Chattha 415-305-6041 vijay@vscconsulting.com
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