Greystripe Press Coverage
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Quick Hits: Greystripe Hits European Shores
Adotas, February 11, 2011
Through partnerships with ad networks such as Hi-media Advertising, madvertise and Mobile Ventures, mobile ad network Greystripe has crossed the Atlantic and made claim on Europe. Already the network has run 50 campaigns across the continent.
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Media Bistro, February 11, 2011
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Media Post Publications, February 11, 2011
Mobile ad network Greystripe has expanded operations to Europe through partnerships with three other ad networks there–Hi-media Advertising, madvertise and Mobile Ventures. Already, Greystripe has run more than 50 campaigns across countries including the U.K., Germany, France, Italy, Spain and the Netherlands.
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5 Ways the Mobile App Economy is Evolving in 2011
ReadWriteWeb, February 4, 2011
It's easy to fall into the trap of thinking of the app economy as a fully developed and mature space. And while it's not the wild wild West that it was two years ago, the economy is still rapidly evolving - and we're about to see some significant changes in 2011.
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Why local, mobile are complimentary offerings
BizReport.com, January 31, 2011
More ad dollars are being pushed into the mobile space this year, but the smart money is going not just to the mobile web in general but toward more specific mobile ad options. Geographically targeting ads to local consumers, for instance, has been shown to have bigger rewards than generalized mobile campaigns.
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Mobile Apps Explosion is a Boom for Mobile Ads
PPC World, January 28, 2011
The frenzy for smartphones and tablets is creating a skyrocketing market for mobile apps. According to Gartner, revenue from mobile apps will top $15 billion in 2011, and surpass $58 billion within three years. The dramatic growth of the mobile apps market brings with it a sharp increase for the mobile ads market as well.
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Mobile Apps Explosion is a Boom for Mobile Ads
PCWorld, January 28, 2011
The frenzy for smartphones and tablets is creating a skyrocketing market for mobile apps. According to Gartner, revenue from mobile apps will top $15 billion in 2011, and surpass $58 billion within three years. The dramatic growth of the mobile apps market brings with it a sharp increase for the mobile ads market as well.
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Marketing Vox, January 27, 2011
Greystripe partners with MNI for local mobile ads.
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Mobile advertising and marketing hot news: low standards and high stakes
GoMo News, January 27, 2011
Greystripe is a rich-media mobile advertiser that caters for both in-app and mobile internet advertisers. It’s main selling point is the ability to put full-screen Flash creatives on any device, including those it has to transcode for beforehand.
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Greystripe, Media Networks Team On Local Mobile Advertising
MediaPost, January 26, 2011
Mobile ad network Greystripe is partnering with Time Inc. unit Media Networks Inc. to expand its local advertising business. Under the deal, MNI's sales force will offer Greystripe's mobile Web and in-application ad solutions to regional advertisers it works with across industry categories like automotive, insurance and finance, and education.